London agency Fallon has redesigned the suite of BBC Radio logos, old and new comparison above.

I think they’re a definite improvement, much more consistent, and I’m all about consistency! I guess it’s strange that some are plain numbers, while others have a small detail indicative of the station content such as the smile in the 7. I would have thought it would be best to either do this on all of them or none, but hey, greater minds than mine were presumably at work…

Also, check out some of the oldies…