Google has designs on your entire computer now with their upcoming Chrome OS. This video explains it in a straightforward way. Perhaps a little too straightforward…

It’s really exciting stuff, but I mean come on, there are TWO letter Ts in the word ‘inTerneT’ guys. Innernet just makes me think of Dennis Quaid floating around the inner ear in his teeny submarine.

Still, people are increasingly making this sort of video now to explain their products or services. Perhaps because online things tend to be technical and scary to some people and are more palatable in felt tip pen and a soft Californian accent. Apple’s iPhone ads are almost painfully patronising.

Here’s a video which should help the Daily Mail get it’s head around Twitter.

As technology becomes more intuitive and reaches out to every generation during their everyday lives, then it’s only right that explaining things like this gets more natural, with companies’ official marketing starting to imitate the traditional word of mouth explanation in the pub. After all, previously technical terminology like ‘blog’, ‘ping’ ‘tweet’ etc are becoming more everyday language every, er… day. We’re finally getting comfortable with the future.

I’m holding out for Branding in Plain English, or something about the offside rule. A new video meme? Just wait for the parodies…