Forza Motorsport 3 for the Xbox 360 boasts the Alfa Romeo Mito in the car line-up, which means as a graphic designing gamer I’ve got my first logo in a videogame!

Although would it have killed them to put the logo on the car selection screen instead of the default Franklin Gothic? It’s not even been kerned, just LOOK at that letter ‘o’

I’m afraid it’s still not enough to make me buy an Xbox (shudder) I’ll stick with my PS3 thanks. Maybe Gran Turismo 5 will feature the Mito to go head to head with the DeLorean…

Here’s something I came across while doing some research for a project this week.

Genius.

There’s a new Doctor Who logo. Some people don’t like it. I do.

It’s a hell of a lot better than the awful eye of Sauron London taxi logo we’ve had since the show came back…

In fact it’s closest really to the very first logo, from the William Hartnell era, let’s hope the Radiophonic Workshop theme tune comes back too…

…and if it’s possible look past the Photoshop lens flare and the MASSIVE letter W, it has a quite old fashioned quirky silhouette. I’m not convinced by the need for a TARDIS symbol, but hey. It looks like there’ll be a whole new dark and vintage feel to the new show’s identity in 2010.

I don’t really know exactly what this is but I like it.

Globo Logos from Julien Vallée. Thanks to Afonso for the link.

Coca-Cola redesigned their packaging a little while ago. I thought it was great, they got rid of all the Photoshopped moisture beads etc and just went back to something classic, simple and clean. Less is more and all that. Well, now Pepsi has fired a return shot in the new Cola design war, but they’ve gone the whole hog, they’ve redone their logo too.

Read the rest of this entry…

Friday was the launch of Bastardised, the book based culmination of Bunch Design’s Made in Bunch identity project. I sent in an idea a while back and heard recently that I might have made the cut so I went along to find out.

Well, it turns out I did, and I found my entry on page 136 which won me a free copy and a souvenir badge.